Sign On Day is exciting! It can be nerve wracking. It can also be overwhelming if you are just starting a new club or hoping to expand in a new location. What will work for one location might not work for another. Here are a few tips to help you in running a successful sign on day!
Book Your Venue
Sign on day should, ideally, happen at the location of your classes. In some instances this might not be possible. Be sure you have booked a space for the day.
Get The Word Out
Tell the world about your event. Don’t rely on one form of advertising. See our post about “Promoting Your Club” here for some great ideas on promoting your event.
Rally A Reliable And Enthusiastic Team
Are there some members in your club, friends or family who will contribute enthusiastically to help you out? Ideally you will need a couple of welcoming faces to chat with individuals and to help set up your event.
Order shirts that have your club logo or a phrase such as “Can I help you?” for your volunteers. If budget doesn’t permit, you could consider purchasing lanyards to show that they are someone in the know!
Plan Your Day
What will bring people in the doors? By having past members come along to reconnect, you will create a welcoming atmosphere you will show newcomers what is so special about your club. Chat with a few of your most loyal members before hand and ask them to be on the look out for new faces and say hello. How will you explain what physie is? Will you have a display? After the Christmas break, a rehearsal might be in order for those who will be performing. Will you run a sausage sizzle and make it a social event? Think about what you intend your day to look like.
A few Creative Ideas
If you have the budget to prepare welcome packs, you could include items such as a drink bottle, calendar, journal, bumper sticker or physie positions poster. If you are without a large budget, could you blow up some balloons to hand out, offer tea and coffee or have a computer set up and forms available so that people can physically sign up there and then. You could also print up details of the steps to take if they can go home and sign up online.
A Physie Story by Danielle Walsh would be the perfect addition to a welcome pack!
Physie101 are giving away 5 copies of A Physie Story. All you need to do is share a physie photo and what you love about physie on our facebook page! The winners will be announced on the 18th of December, 2016 so please post your pics by the 17th to be in the running. Books will be posted in time for Christmas! To read more about A Physie Story click here.
Bring A Friend
You may like to offer a trial lesson on sign on day. Have returning members bring a friend! Run sessions if you are likely to have an overwhelming number of girls come along. Include a warm up, stretches and a few steps of a routine or two to show the differences between routines. Often a ballet like routine and the dance are a great way to introduce new members! Sometimes young visitors can feel intimidated at the thought of participating. If this could be the case, welcome them to sit with mum and watch. Or stick to a display only.
If you have a reasonable turn out on the day, talk about what physie is. Explain the benefits and share a bit about who you are so that members can connect with you. If they don’t, that’s ok!!! Just be yourself and make them feel welcome. Even if they don’t sign up immediately, you may see familiar faces a year or two down the track.
As mentioned earlier, you could have a physie display. Ask returning students to polish up on last years syllabus to perform for those who don’t know what physie is. It is much easier to show people physie than try to explain it. Connecting a monitor or screen to show video footage would be an alternative.
Next year, is your club celebrating a birthday? 5 years, 10 years, 25 years of being open? Combine sign on day with a celebration BBQ! If budget permits you could hire a jumping castle and source someone to do face painting or balloon art for the kids! This is a great way to kick start the year and catch up with everyone before classes commence.
Keep It Simple
If your club is well established you may not need to promote heavily to have full classes. In this case, run your sign on as sessions during classes in the first weeks back. Alternatively, have members sign up online and simply see them back at class if you know the numbers are there.
However you choose to kick start your year, consider how new members will feel walking into your club. Once you welcome them in, they won’t want to leave! Please share your ideas with other physie clubs so we all benefit.